University of Portsmouth
It’s not easy to be awarded a gold rating in anything. When the University of Portsmouth received the prestigious ‘Gold’ rating in the UK Government’s Teaching Excellence Framework – one of only four Gold-rated universities in the UK’s south east – it was kind of a really big deal. It translated into the University of Portsmouth being known as a highly ranked university – and that’s a great story to tell. And tell it we did – in English and Mandarin. Our branded video focused on showcasing the things about the university that helped them achieve such a prestigious ranking. Then we created versions in both languages to suit the various platforms and channels that have a University of Portsmouth presence. It was a challenging and rewarding project to get right, but a gold-rated story is always a great one to tell.