Content Marketing Industry News Round Up – May 2018Sadiq Khan, Walmart, Neural Networks, Generic Branding and Reporters Without Borders in This Month’s Industry Round Up. Different Doesn’t Mean Better. Better Means BetterTo challenge the brain hacking affect of social media, as content creators we need to move beyond the hashtag and eight second attention span. Blockchain 101: A Brief Guide for the Savvy MarketerA brief guide for those wondering what blockchain is. SXSW 2018: Follow Your North StarYour Brand Needs to Be Authentic. Be Authentic by Following Your North Star. SXSW 2018: It’s a Marathon, Not a Sprint.SXSW 2018: Strong women, powerful ideas, and the importance of being aware. Voices: A Celebration of International Women’s DayThis International Women’s Day we celebrate by giving voice to the most inspiring, powerful and kind-hearted women we know. Sound Check: Make Your Voice Heard With PodcastsWhen the screens are put away, get your audience to push play.